Overview

Title: Balance Privacy and Monetization in 2021 and Beyond
Date: Thursday, April 22, 2021
Time: 1 PM ET/10 AM PT
Duration: 30 Minutes

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Summary


In this 30-minute Tech Talk you’ll learn from an expert panel how to:

1.    Reach your audience with data
2.    Balance audience privacy with marketing efforts
3.    Tactics for the post-cookie world

Join us for a panel discussion on how content marketers can respect audience privacy and stay connected with them in the post-cookie world. From CCPA to IDFA and FLoC, the marketing world is evolving. Learn how to navigate these new rules while protecting your assets and audience’s privacy. Develop strategies around the assets you have so you can leverage your data today and in the post-cookie world.

Produced by:

Speakers

Kenzie Danhert
Chief Digital Evangelist at Rambunctious Rhino

Kenzie Dahnert is the cofounder of Rambunctious Rhino, a marketing firm that helps brands grow their leads and revenue through marketing and sales integration. Kenzie has developed marketing and sales teams across 5 countries over 13+ years, with a focus on digital channels and tech. She has spoken at over 30 marketing conferences across the US, Australia and Canada, and taught over 1,000 people in digital marketing workshops. Like a true Colorado native living in Denver, she loves any outdoor activity with her family and cannot wait to get her two young daughters on the slopes. After traveling for work for many years she now enjoys taking trips with her family, next up southeast Asia.
 

Follow Kenzie on Twitter @DigiKenzie

 

Dharmesh Patel
Co-Founder and CEO at Adzapier


Dharmesh Patel is co-founder and CEO of Adzapier. In 2018 he launched Adzapier as a transparent marketplace for publishers to securely monetize their first party data and provide tools for brands, agencies, and publishers to build thriving enterprises by enabling scaled cross-device, location-based, audience data sets while respecting consumer privacy choices.

Follow Adzapier on Twitter @Adzapier

Stephanie Stahl
General Manager at Content Marketing Institute

As General Manager of CMI, I lead the brand’s event and digital operations – and get to work with the best team on the planet! Previously, I served as VP of Content Marketing for UBM’s Technology portfolio, providing strategic guidance on content development, content optimization, audience engagement, and go-to-market platforms for our technology clients. I’ve worked for UBM, which is now owned by Informa, for more than two decades, helping shape new multimedia content and event offerings. I live in the Washington, DC area with my husband and we enjoy spending time taking care of our many pets and visiting our two daughters on their college campuses.

Follow Stephanie on Twitter @EditorStahl