Overview

Title: Reimagined: How to Plan and Execute Virtual Summits that Engage Your Audience
Date: Wednesday, September 16, 2020
Time: 2 PM ET/11 AM PT
Duration: 1 Hour

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Summary

Virtual events are a part of our new normal. But it’s not as easy as sending out an event link and hoping your agenda will keep the attention of a digitally-fatigued audience. It’s time to re-imagine your event plan and find new ways to keep attendance up and participants engaged. In this session, global events and marketing leaders will share their experience planning and executing virtual events that meet our fundamental need for connection.

In this webinar you’ll learn:

  • Actionable tips for transitioning in-person events to online successes
  • How to use collaborative work management software as your single source of truth for event planning and execution
  • New ways to engage and delight virtual audiences
  • Insight into the new reality for events as a result of the pandemic

Produced by:

Speakers

Mark Bornstein
Chief Webinerd and VP of Content Marketing at ON24

As the VP of Content Marketing at ON24, Mark is the chief evangelist and marketing strategist in support of ON24’s Webinar Marketing Platform. Mark brings over 20 years of content marketing, corporate communications and account management experience at leading companies, including Cisco, GE Access and Compatible Systems. He has presented at many of today’s biggest marketing conferences and, for the past six years, has been the host of the “ON24 Webinar Best Practices Series” webcast which has thousands of followers across the globe.


Follow Mark on Twitter @4markb

Trish King
Senior Director of Corporate Marketing & Global Events at Wrike

Trish King is the Senior Director of Corporate Marketing and Global Events at Wrike. Trish has more than 20 years of experience in events and B2B marketing. She's passionate about using events to create a unique customer experience and enjoys sharing her creativity and passion for events. Trish is also a Wrike customer, she uses Wrike to plan all of her events and conferences.

Follow Wrike on Twitter @Wrike

Stephanie Stahl
General Manager at CMI

As General Manager of CMI, I lead the brand’s event and digital operations – and get to work with the best team on the planet! Previously, I served as VP of Content Marketing for UBM’s Technology portfolio, providing strategic guidance on content development, content optimization, audience engagement, and go-to-market platforms for our technology clients. I’ve worked for UBM, which is now owned by Informa, for more than two decades, helping shape new multimedia content and event offerings. I live in the Washington, DC area with my husband and we enjoy spending time taking care of our many pets and visiting our two daughters on their college campuses.

Follow Stephanie on Twitter @EditorStahl